GBP Knowledge Graph · Concept
Business Information
Also known as: profile information · business details
Business information is the set of core facts on a profile — name, address, phone, website, hours and category. Google checks this information against verifiable records, so accuracy and consistency are central to staying in good standing.
What this means for your profile
Inconsistent or edited core information is one of the most common suspension triggers. Match it to your official records.
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