GBP Knowledge Graph · Concept

Physical Location

Also known as: storefront · brick and mortar

A physical location is a storefront or premises that customers visit, shown publicly on the profile with permanent signage. It is Google’s preferred, easiest-to-verify business model.

What this means for your profile

Permanent signage and a genuine, customer-facing address make a storefront the most straightforward profile to keep live.

Not sure how this applies to your profile?

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